Marketing Agency

marketing-agency.pack.json · v1.0.0 · by Workjet

The 8 Figure Agency Blueprint — AI-native ops for marketing agencies. Clients, campaigns, reporting, creative, sales.

Entity

Client

Profiles

Skills

Workflows · Automations

1 · 2

Install

Authenticate to Workjet, download the pack JSON, and POST it to /packs/install. Idempotent — re-installing upgrades in place.

Terminal

curl -L -o marketing-agency.pack.json \
  https://workjet.dev/packs/marketing-agency.pack.json

curl -X POST https://api.workjet.dev/packs/install \
  -H "Authorization: Bearer $WORKJET_API_KEY" \
  -H "Content-Type: application/json" \
  --data @marketing-agency.pack.json

Workspace profiles

Ship with these roles. Each is a pane layout + a skill palette + recommended tools.

Account Manager

Default

Client relationships, reporting, pulse emails, QBRs.

client-report-generatorcall-summaryweekly-pulse-emailqbr-prepscope-creep-detector

Media Buyer

Ad-platform performance, creative testing, budget pacing.

creative-fatigue-detectorbudget-pacing-monitorfull-campaign-auditad-copy-variations

SEO Lead

Content briefs, rank tracking, competitor intel.

seo-content-briefcompetitor-content-intelcontent-calendar-builder

Sales

Lead qualification, proposals, outreach.

lead-qualificationproposal-generatorcold-outreach-sequencer

Operations / Leadership

Capacity planning, margin reporting, scope creep oversight.

team-capacity-planneragency-margin-analyzerscope-creep-detector

Skills

17 peer-tested skills, each with system prompt + tool wiring + example inputs.

Client Report Generator

client-report-generator

Full monthly performance report from live data.

reporting

Creative Fatigue Detector

creative-fatigue-detector

Flags ad creatives past peak before ROAS drops.

media-buying

Full Campaign Audit

full-campaign-audit

Complete account audit with prioritized fix list.

media-buying

Call Summary + Action Items

call-summary

Call transcript → structured summary with owner-assigned actions.

account-management

Weekly Pulse Email

weekly-pulse-email

Drafts weekly status email pulling live performance data.

account-management

Content Calendar Builder

content-calendar-builder

Client brief → 30-day content calendar with copy angles.

content

Ad Copy Variations Suite

ad-copy-variations

One creative angle → 10 tested variations across formats.

media-buying

Lead Qualification Scorer

lead-qualification

Scores inbound leads against ICP criteria with routing.

sales

Proposal Generator

proposal-generator

Discovery notes → complete proposal with pricing.

sales

Cold Outreach Sequencer

cold-outreach-sequencer

ICP prospect → personalized 5-touch email sequence.

sales

SEO Content Brief

seo-content-brief

Keyword → complete content brief with outline.

seo

Competitor Content Intelligence

competitor-content-intel

Scrapes + analyzes competitor creative and copy strategy.

seo

Budget Pacing Monitor

budget-pacing-monitor

Compares daily spend to pacing target with auto-alert.

media-buying

QBR Prep Pack

qbr-prep

90-day performance data → full QBR deck with narrative.

account-management

Scope Creep Detector

scope-creep-detector

Compares weekly task log to contracted scope with variance report.

operations

Team Capacity Planner

team-capacity-planner

Current workload → staffing recommendation with overload flags.

operations

Agency Margin Analyzer

agency-margin-analyzer

Revenue vs. hours logged vs. direct costs per client → net margin.

operations

Workflows

Monthly Client Report

sequential

Sequential chain: collect → analyze → write → QA.

Collect data full-campaign-audit

Generate report client-report-generator

Automations

Morning Performance Pulse

30 7 * * 1-5

Daily 7:30am — spend/ROAS/CTR across all active accounts with anomaly flags.

tz: America/New_York

Weekly Pulse Email Queue

0 16 * * 5

Friday 4pm — drafts weekly status emails for every active account.

tz: America/New_York

Recommended tools

MCP connectors this pack assumes. Install them from the Workjet tool palette.

slackgmailgoogle-drivenotion